Marketing Executive
Create and implement marketing strategies to drive business growth.
Job opportunities
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Jobs in SEEK right nowJob growth
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In the last 3 monthsSalary
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Typical salaryJob satisfaction
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Job opportunities
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Jobs in SEEK right nowSalary
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Typical salaryJob growth
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In the last 3 monthsJob satisfaction
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On this page
- What's it like to be a Marketing Executive?
- How to become a Marketing Executive
- Latest Marketing Executive jobs
- Top skills and experience for Marketing Executives
- Marketing Executive role reviews
What's it like to be a Marketing Executive?
Marketing Executives develop and execute marketing campaigns. They conduct market research, create marketing content, manage supplier and client relationships, and track and analyse the performance of campaigns. A Marketing Executive’s role is varied and requires a broad set of skills including researching, writing, reporting and data analysis. They often report to Marketing Managers who they assist with creating high-level marketing strategies.
Tasks and duties
- Developing and overseeing marketing campaigns.
- Creating and distributing marketing collateral.
- Conducting market research activities.
- Copywriting and proofreading.
- Performing data entry and analysis.
- Reporting on key metrics.
- Managing social media accounts.
- Attending client meetings, including taking briefs and incorporating feedback.
- Supporting a Marketing Manager or Director with campaigns.
How to become a Marketing Executive
You usually need a marketing qualification to become a Marketing Executive.
Complete a commerce or business degree majoring in marketing. This usually takes three years of full-time study.
Secure an internship to build experience. Alternatively, you could develop experience in an entry-level marketing role. You could start off as a Marketing Coordinator.
With several years of experience across one or more roles, you could progress into a Senior Marketing Executive, Marketing Manager or Chief Marketing Officer role.
Compare your salary
Find out how your salary compares with the average salary for Marketing Executives.Latest Marketing Executive jobs on SEEK
Be one of the first to discover these recently listed jobs, or browse all Marketing Executive jobs on SEEK right now.Did you find this helpful?
Skills and experience employers are looking for
Having the right skills and experience can make you an in-demand applicant. Marketing Executive employers on SEEK are looking for job seekers with expertise in the following areas. Marketing Campaigns
Social Media
Digital Marketing
Marketing Strategy
Canva
Copy Writing
Email Marketing
Content Creation
Social Media Management
Brand Awareness
Marketing Planning
Search Engine Optimisation
Social Media Platforms
Campaign Management
Content Management Systems
Communication Skills
Websites
Thoroughness
Graphic Design
Analysis
Source: SEEK job ads and SEEK Profile data
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Latest Marketing Executive reviews
Mar 2024
As a Marketing Executive, my experience has been a dynamic blend of creativity, strategy, and continuous learning in the ever-evolving landscape of digital marketing.
Reviewer's QualificationCompleted High School (Year 12)
Experience1 – 4 years
Organisation sizeSmall (1-19 employees)
SpecialisationConsulting & Strategy
The good thingsImmersing myself in digital marketing is like stepping into a playground of creativity, data-driven decisions, and instant connections. Crafting compelling campaigns, diving into metrics, and reaching...
The challengesThe fast-paced nature of digital marketing demands constant learning and adaptation, often leading to pressure and potential burnout. Balancing creativity with data-driven decisions can also be challe...
Read more
Jun 2024
Varied work that combines strategy and creativity.
Reviewer's QualificationGraduate Diploma in Applied Marketing
Experience1 – 4 years
Organisation sizeMedium (20-199 employees)
SpecialisationHospitality & Tourism
The good thingsAs a marketing executive you can get creative with ways to promote the business or product you need to promote. Copywriting, graphic design management, social media management and content creation are...
The challengesIt can be difficult to get non-marketing people to understand and value what they are doing. They will ask for things that aren't possible or don't exist just to try and sound smart. Social media can ...
Read more
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