Find out what New Zealand
candidates want
Uncover the drivers that attract candidates to a role
Please select
Welcome to Laws Of Attraction
Attracting top talent can be complex. Understanding the factors candidates care about can make it simpler – and give you a competitive edge.
Laws Of Attraction is an interactive data tool designed to help you uncover the drivers that attract candidates to a role. From salary to flexible work, we’ll help you understand what people really value when they look to join or stay with a business or organisation.
Browse drivers of attraction by industry, age, gender, seniority and work type – then compare results across a variety of factors.
Based on a large, ongoing survey of more than 4,500 New Zealand candidates, it gives you access to uniquely local intel, with all new data for 2024. Learn more about the research.
Laws Of Attraction is an interactive data tool designed to help you uncover the drivers that attract candidates to a role. From salary to flexible work, we’ll help you understand what people really value when they look to join or stay with a business or organisation.
Browse drivers of attraction by industry, age, gender, seniority and work type – then compare results across a variety of factors.
Based on a large, ongoing survey of more than 4,500 New Zealand candidates, it gives you access to uniquely local intel, with all new data for 2024. Learn more about the research.
